Services
Barry Chaiken, MD, MPH, a healthcare technology strategist, is a trusted expert in optimizing sales and marketing efforts for leading healthcare technology companies. His extensive experience and proven track record with organizations such as Salesforce, Infor, and McKesson instill confidence in his ability to drive significant improvements.
Market Challenge
The healthcare technology market is uniquely complex. We understand the challenges that sales teams face in effectively communicating with healthcare professionals, hindering their ability to demonstrate the total value of their solutions. This understanding of the difficulties presents an opportunity for improvement.
Strategic Solutions
Our comprehensive, strategic approach is designed to address the challenges in the healthcare technology market. This approach provides a clear direction and instills confidence in navigating the complex market dynamics, reassuring our clients of our strategic prowess.
Sales Team Enhancement: We provide direct support during client engagements, offering subject matter expertise in healthcare. Dr. Chaiken collaborates with sales teams to refine their strategies for key accounts and develop educational resources to elevate their healthcare industry knowledge.
Executive-Level Engagement: Leveraging his background as a board-certified physician and former HIMSS Chairperson, Dr. Chaiken facilitates peer-to-peer connections with healthcare leaders. This approach establishes credibility and opens doors to high-level decision-makers.
Customer Advisory Board Leadership: Dr. Chaiken spearheads advisory boards comprising senior clinical and non-clinical leaders, generating valuable insights for marketing strategies, strategic planning, and product development.
Industry Thought Leadership: Dr. Chaiken enhances our client company’s industry standing and market credibility by giving keynote presentations at major healthcare conferences.
Innovative Content Development: DocsNetwork produces high-quality video content, including customer testimonials, utilizing cost-effective, desktop-based broadcast technology and leveraging the power of AI.
Measurable Outcomes
This strategic approach has yielded substantial results:
- Consistent over-achievement of sales quotas
- Increased presence and recognition at industry events, solidifying thought leadership status
- Implementation of cost-effective, high-impact customer engagement methods
- Development of more targeted and effective marketing strategies
- Accelerated onboarding and productivity for new team members
DocsNetwork enables companies to meet and exceed their sales objectives by bridging the gap between technological solutions and healthcare expertise. Our contributions have facilitated access to key decision-makers, accelerated sales cycles, and secured larger contracts.
Our unique medical expertise and business acumen can provide significant value if your organization aims to elevate its position in the healthcare technology market. We offer the capability to navigate the intricate healthcare landscape effectively, driving substantial growth and market penetration.
We welcome the opportunity to discuss how we can collaborate to achieve your strategic objectives in the healthcare technology sector.